This is just another attempt to create a ‘Spotify for news,’ and as News Media Alliance CEO David Chavern has said, this is not the answer. In my opinion this is just one more way for a tech company to dip into the pockets of publishers.
Apple’s upcoming Spotify-style magazine subscription service, an offering with all-you-can eat access to dozens of publishers, will only pay the media partners 50 percent of the revenue, according to two senior publishing executives from different companies with knowledge of the deal.