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Media Threads April 6, 2019
It’s 2019, we’re in the era of fake/false/outright lies news, and somehow major brands still think it’s cute to attempt an April Fools prank. I’m sure some people still like these pranks, otherwise why would brands waste time and money doing them? Still, it feels like the era of peak April Fools was at least […]
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Distribution as King
On a recent episode of Peter Kafka’s Recode Media podcast, Peter interviewed the CEO of Simulmedia, Dave Morgan. The primary topic was the future of TV advertising, but what stood out to me was a comment he made on the subject of distribution. Dave mentioned that, looking at the history of media (specifically newspapers in his […]